![]() This information can be useful for planning the route for your next tour. Location– Keep track of where people are listening to your music around the world.Use these metrics to define your target audience and structure any promotional campaigns. Spotify Playlists & Radio, Their Saved Music & Playlist, and Other People’s Playlists). Demographics– Breakdown your audience by age, gender, and what features they use to discover and play music (i.e.The ‘Audience’ section will give you a better understanding of who is listening to their music by providing more information about: Once an account has been created, you can log in and view Spotify’s streaming analytics that are broken down into 3 sections: Audience In order to access streaming analytics on Spotify, you must first set up a Spotify for Artists account. Here’s an overview of the different analytics dashboards with a breakdown of which metrics matter most. By properly navigating these new dashboards, you’ll be able to uncover deeper insights into how you can improve your overall content strategy. Both Spotify and Apple Music have developed their own analytics dashboards to offer creators a high-level view of how their music is performing. When it comes to evaluating your success as a creator, metrics matter which is why major audio platforms are giving creators direct access to streaming analytics for their content.
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